hey Reader!
Have you ever bought something from someone because of a post that looked like a flyer? You know...like this
kinda feels bleh right? What's even worse is when you see these posts repeatedly and nothing else on their account. UGHHHHHH!
Let's chat about how to promote your stuff on social media without feeling icky. I know, we all cringe at those "Buy now!" or "50% off!" posts.
But guess what? Promoting doesn’t have to be like that! Focus on providing consistent value to your audience. Here's how:
- Give 'em something good: Share tips, advice, or ideas that genuinely help your followers. When you provide real value, people will trust you and see you as an expert.
- Subtle promotion: After you've shared something useful, you can casually mention, "Hey, if you want more in-depth help, I have a program that might interest you." No pressure, just a friendly nudge.
- Make it easy for them: Provide clear and simple ways for your audience to find out more about your offers without feeling overwhelmed.
- Be a go-to: Engage regularly, respond to comments, and make your followers feel valued. When they trust you, they'll be more receptive to your offers.
- Paint a picture: Help your audience visualize the benefits they can achieve with your product or service. Show them the transformation they can achieve.
- Balance is key: While it's okay to have direct promotions sometimes, make sure they're balanced with a lot of valuable content. This way, your promotions feel like a natural part of what you usually share.
So, give it a try! Promote naturally, provide value, and watch how your audience responds!
Happy posting,
Prathi
PS: If you're a busy business owner and want more effective, simple and sustainable strategies to make social media feel more effortless get the Social Media For Conversion - FREE 5-day mini training delivered straight to your inbox!
PPS: I'm a finalist in an awards show celebrating small biz owners and solopreneurs! I would love your vote for The Best Dancing Reel (I'm finalist #5).